Fractional CMO
Embedded senior marketing leadership, scoped to what your business actually needs. This could be a set number of days a month, a defined term, or interim cover.
Typical scope includes marketing strategy and planning, team leadership, budget and agency management, board and leadership reporting, brand and portfolio decisions.
Best for businesses that need senior marketing judgement at the table but aren't ready for, or don't need, a full-time hire.
Brand & Export Strategy
Positioning, portfolio architecture and market entry strategy, grounded in commercial evidence rather than instinct.
Typical scope includes brand and portfolio audits, market entry and export planning, positioning and needspace strategy, category and competitor analysis.
Best for businesses entering new markets, refreshing a tired portfolio, or needing an outside, evidence-led view on where the brand actually stands.
Storytelling & Partnerships
Campaigns, content and partnerships built to deliver business goals.
Typical scope includes campaign strategy and creative direction, partnership development and management, brand narrative and messaging frameworks.
Best for businesses with a strong product but a story that isn't landing yet or a partnership opportunity they don't have the internal capacity to develop.
Communications & Stakeholder Relations
Corporate and consumer PR, government relations, and industry body engagement built on clear audience mapping and message discipline.
Typical scope includes media relations and PR strategy, government and industry body liaison, stakeholder communications planning, sensitive announcements and issues management.
Best for businesses navigating a regulated or industry-body-heavy environment, or needing a steady hand on external communications.
Engagement:
Day rate or retainer, scoped to the work. Get in touch for a rate card and a conversation about what you need.